It can be a ranking factor: Not long ago, SEO experts
Dec 16, 2023 19:23:19 GMT -8
Post by account_disabled on Dec 16, 2023 19:23:19 GMT -8
Front loading keywords Frontloading means putting the main search term or main keyword at the beginning of the title tag. There are three good reasons to do this: Get immediate attention: English readers read from left to right, so putting your main keyword up front lets searchers see what your content is about right away, giving them confidence that it's relevant to what they're searching for. speculated that placing your main keyword at the beginning of your title tag would help your rankings. Even if it's not true now, it doesn't cause any harm, and it's still likely to serve as a ranking factor.
Generate keyword-rich links: Getting links to your content from other websites that use your target keywords as anchor text increases your chances of ranking higher and getting more organic traffic. For example, using the keyword 'melatonin side effects', people Phone Number List are more likely to use this keyword as anchor text if it is the first word they see in the title. Example SERP result 3. Prevent truncation Truncation occurs when a title tag exceeds 600 pixels, so search engines like Google truncate it and replace it with three dots, like Impossible's homepage title tag: Title truncation example - Avoid Truncation Determining pixel width can be a bit tricky.
An easier way to keep your title tags from getting truncated is to limit them to about 50 to 60 characters. Some characters take up more space than others, so this isn't a hard and fast rule, just a rule of thumb to keep in mind. 4. Avoid all capital letters Writing title tags in all capital letters is bad etiquette and should be strongly avoided. It gets attention, but for the wrong reasons. It looks weird and seems like it wasn't written for people. When you check the first page search results, there's only a 1 in 1,000 chance that you'll see a capitalized title tag. Instead of capitalizing title tags, you can capitalize the first letter of the first word (sentence case) or capitalize the first letter of most words (title case).
Generate keyword-rich links: Getting links to your content from other websites that use your target keywords as anchor text increases your chances of ranking higher and getting more organic traffic. For example, using the keyword 'melatonin side effects', people Phone Number List are more likely to use this keyword as anchor text if it is the first word they see in the title. Example SERP result 3. Prevent truncation Truncation occurs when a title tag exceeds 600 pixels, so search engines like Google truncate it and replace it with three dots, like Impossible's homepage title tag: Title truncation example - Avoid Truncation Determining pixel width can be a bit tricky.
An easier way to keep your title tags from getting truncated is to limit them to about 50 to 60 characters. Some characters take up more space than others, so this isn't a hard and fast rule, just a rule of thumb to keep in mind. 4. Avoid all capital letters Writing title tags in all capital letters is bad etiquette and should be strongly avoided. It gets attention, but for the wrong reasons. It looks weird and seems like it wasn't written for people. When you check the first page search results, there's only a 1 in 1,000 chance that you'll see a capitalized title tag. Instead of capitalizing title tags, you can capitalize the first letter of the first word (sentence case) or capitalize the first letter of most words (title case).